Sandwiching is the classic way to create added value and brand extensions by adding interest and variety to a product range.
Sweet cream sandwiches are generally made with rotary moulded biscuits because of their accurate size control, but savoury cracker-based sandwiches are also popular.
Although a single cream deposit is the most common product style, dual deposits are also possible. The second deposit of a cream or jam is placed simultaneously with the first, giving many opportunities for creative product development. Extra value can be added by chocolate coating – a technique common with bar-size sandwiches that are individually wrapped.